We all need links but why not build links that will get traffic directly from where they are placed? A couple good ways and places to make that happen are document sites, podcast sites and video sites. Since a lot of people will search for content while at these sites and because many of them have a socialization structure in place traffic can be gained even if all the regular search engines have you on page 200. Of course since many of these sites are going to provide some good links the 200 position will start moving up too.
Twitter and Facebook are not built around the content the way Document, Podcast, and Video sites are so your content is more likely to be lost in the heap of conversations taking place on the sites that are mainly focused on socialization. I am not saying they have no value, not at all, but this is about building links where people will find content and become interested in what I offer and visit my site.
When someone who is interested in what I offer and visits my site because of finding some content I placed that is a very targeted person. If I have done any kind of pre-selling then they are even more likely to buy, or join, or sign-up. Content that shows you as knowledgeable on your topic, or is otherwise informative and interesting will pique the interest of the reader. You can begin to draw them toward you this way but don’t forget some call to action. A simple statement, like soandso com has all the details on the new chocolate hats everybody is wearing this season, will make a big difference in getting that click.
Say for example you wrote an article and put it on ezinearticles com then made a PDF of it and put it on scribd com and docstoc com and then read the article into an audio and put that on podcast com and apple itunes then took the audio and put it with a powerpoint of the article or article outline and made that into a video. Well you would be getting links and traffic for years to come.
A few other places you can look into are free ebook directories and the possibility to be a guest blogger. You can place the same articles on “Satellite blogs” like blogger, Squidoo and LiveJournal. Most of these sites will let you use a keyword related anchor text link and you can leverage your visibility by socializing.
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Twitter: sudoku_coza
We are familiar with most of the sites which you have mentioned, but to use the same article in different formats and on various sites … wow, now that is certainly solid advise. Thanks a lot.