Reading this post today I noticed some discussion by Google representatives about Guest Blogging and Article Marketing. Their response, in both cases,  was to say it is better to focus on the content on your site. I feel they were  dismissive toward both guest blogging and article marketing and showed a bias that is of benefit of Google Corporation.

It would be ideal for Google’s relevancy if all the links done online were only from people linking to something they like. That is not what happens, ask yourself, how many times have you found something excellent online and not linked back to it? Nevertheless anytime someone goes out and creates a link to their own site it is not really a natural vote, which is what links are supposed to allude to. Now don’t be silly and think I said anything against making quality content, but go ahead, make a new site, fill it with quality content, then sit there and wait for people to start linking to you, and don’t forget to bring something to read while you are waiting.

Both Article Directories and Guest Blogging offer substantial benefits to SEO and traffic. Ezine Articles gets 14 Million visitors a month. My article reports there show considerable traffic and it has been steady over time. Much of this comes from people who visited the site and came across something I wrote. Secondary to the links is people finding what I wrote and if I wrote well enough to interest them to follow my link I have a targeted visitor.

I seek to build links where I can also present content and get new visitors who are interested in what I am offering. Guest Blogging offers much the same results as Article Marketing but even more targeted. If I write an original post and place it on a blog that gets 20-50,000 visitors a month it will increase my traffic. That is targeted traffic from people who read my message and are coming to my site to learn more. 1 targeted visitor is better than 1000 not targeted by interest visitors. In reality a 1000 times more likely to join or buy or return or link.

I think it pays to remember, always, as really great Google is in everything they provide, as genuine and helpful the people are, they are still a Corporation with a bottom line and self interest.

Google Experts Discuss Guest Blogging and Article Marketing is a post from: Page One Business

Mythical Boots

SEO Myths are a part of SEO since so few people actually know the algorithms and even those who do cannot anticipate every unintended consequences they result in.

This is the best and most accurate list of SEO Myths I have seen so far.

Thanks to Leif at UL Dedicated Servers for such a thoughtful list.

• Anyone can perform search engine optimization.
• SEO is performed by only whose who are selling the products online.
• SEO companies can guarantee top ranking position to their clients base.
• SEO can give instant result. Just optimize your site properly and you can expect to rank higher in search engines on the next day.
• Build more quality links.
• It is okay if you copy the content from other sites or article directories and paste it on your site.
• Its okay if you are not writing unique content for your blogs or websites since you can just syndicate articles from directories.
• You don’t need to do anything else after optimizing your website.
• Only matters is, Search Engine ranking.
• Good number of links are good but only matters is QUALITY not QUANTITY.
• Submission to web directories are not required.
• Updated content is not required for website.
• Rather than wasting your money in hiring SEO professional, you should do it yourself. Only if you are an expert.
• You don’t need to optimize your Web Design.
• Navigation of your website does not have anything to do with Search Engine Ranking.
• Search Engine must be important, rather than a targeted market.
• Site visitors are pretty intelligent and they know how to browse the website so you don’t need to worry about usability.
• Flash is one of the best way to present your message.
• You can write all that you want in your websites content.
• You don’t need to add keywords in your website content.
• Using large image files can make site more attractive.
• Its not at all a problem if it takes some time to load the website because there are more broadband users than dial ups.
• Why optimize the website when it can still be indexed by search engines?

SEO Myths Are A Part of SEO is a post from: Page One Business